Role: Creative Director/Film Director // Led and managed the creative ideation/strategy and client liason.
Context: Chobani wanted to utilize it’s brand positioning to shine a light on the impacts of the crisis in Syria. Partnering with the UNHCR, I created "Empty Manhattan" for TVC and social as an awareness piece.
Client: Chobani//UNHCR
Select links: Empty Manhattan
Results: The video has amassed over 6 million views on facebook and youtube and is the UNHCR's most successful piece of content ever.
Press: Covered in Huffpo, NYT and The Young Turks